Impact of the earthquake on tourism and proposals for the sector
Association urges travelers not to cancel trips and suggests tax reductions on airline tickets
On August 21, 2026, information released regarding the earthquake that occurred on August 10 reveals that the phenomenon affected approximately 40 travel agencies. The disaster raised concerns about the future of tourism activity in regions essential to the local economy.
The situation of agencies and impacts on regions
The earthquake caused damage to infrastructure, roads, and housing, in addition to affecting about 40 travel agencies unevenly. Six or seven commercial establishments reportedly lost their structures completely. Industry leadership noted that the situation varies depending on each destination.
The appeal to avoid trip cancellations
Given the initial signs of cancellations and a drop in demand, the official recommendation is for tourists to speak directly with their agencies and tour operators before canceling their reservations. Destinations like Salento, Filandia, and attractions such as the Coffee Park and Panaca continue to operate and welcome visitors. Chocó also maintains its activities focused on the whale-watching season.
Requests for government financial support
To mitigate the crisis, the industry association is seeking partnerships with the National Government, the Ministry of Commerce, Industry and Tourism, and Fontur. Among the priorities is a request for support for companies' payrolls, aiming to prevent job cuts. Previous experience with pandemic regulations is seen as a potential model for swift emergency actions.
Proposal for tax reduction
The critical situation has brought an old economic proposal back to the table: lowering the VAT tax on air tickets from 19% to 5%. The measure is advocated as a stimulus to recover demand in the affected areas. There are also calls to extend favorable tax treatment to the lodging and tourism services sector.
Upcoming industry events and meetings
The 30th National Congress of Travel and Tourism Agencies is scheduled for next week in Barranquilla. The event will bring together between 1,000 and 1,200 professionals and serve as a space to discuss topics such as neurobusiness, leadership, and marketing, as well as allowing direct dialogue with the new government administration regarding the urgent needs of tourism activity.
With information from El Colombiano.
Source: El Colombiano