Burger King Launches Dragon Ball Super Collection in Brazil

Burger King Brazil has confirmed that a new campaign featuring the Dragon Ball Super franchise is coming to the country in September. The initiative is part of a partnership between Toei Animation and the fast-food chain, bringing six miniature figures of iconic characters from the saga.

Dragon Ball Continues to Captivate Generations in Brazil

Nearly four decades after its debut, Akira Toriyama's work remains among the greatest phenomena of Japanese pop culture, inspiring collections, merchandise, events, and experiences worldwide. In Brazil, the franchise built a unique bond with audiences ever since Dragon Ball Z arrived on television, with expressions like Super Saiyan, Kamehameha, and Dragon Balls becoming part of the collective imagination across multiple generations.

Details of the Burger King Collection

The collection, which will be officially unveiled on September 9, features six figures: Goku, Super Saiyan God Super Saiyan Goku, Vegeta, Super Saiyan God Super Saiyan Vegeta, Piccolo, and Bills (Beerus – God of Destruction). The miniatures will be distributed with the King Jr. kids' meal, following the model of global campaigns that feature the same premiums across multiple countries.

A Partnership Reinforcing the Franchise's Presence in the Brazilian Market

The campaign, launching in September, brings Dragon Ball Super characters to an exclusive miniature collection and introduces themed items inspired by the show's universe. The partnership between Toei Animation and Burger King serves as another chapter in Dragon Ball's enduring presence in contemporary pop culture, whether through anime, manga, video games, collectibles, or special collaborations.

How to Follow the Launch

To stay updated on the announcement and distribution of the Dragon Ball Super collection at Burger King Brazil, fans can follow the brand's official Instagram profile, where the promotional video was posted.

With information from Terra, GKPB - Geek Publicitário.